Calvin tells Dad his poll results are down again. Calvin explains that though his recognition factor is high, scandals continue to haunt him. Dad wonders what scandals Calvin is talking about. Bedtimegate and Homeworkgate are mentioned. Dad isn't worried. He calls them instances of true leadership. History will vindicate him. Calvin isn't so sure and wonders what his new Dad will look like.

Calvin has analyzed Dad's poor poll showing. Calvin says Dad's record in office is terrible, and the character issue is killing him. Dad's approval rating among six-year-olds barely registers. Calvin says Dad needs a slick ad campaign. Calvin calls it "The New Dad".

Calvin wants to create a "repentant, but learning" image. Calvin tells him to present himself as a regular guy learning the ropes of a difficult job. Dad thinks difficult doesn't begin to describe it. Calvin offers some slogans. "Dad - Gradually, he catches on" and "Vote Dad! This time he'll do better" are offered. Dad gets the idea.

Calvin tells Dad he has to polish his image. Calvin suggests a few magnanimous gestures might be in order. He has some suggestions. Dad can't wait to hear them. Calvin poses repeal of mandatory school attendance. He says that alone could rocket Dad to victory.

Dad doesn't think he needs an image consultant. Dad prefers to let the wisdom of his words and deeds speak for themselves. Calvin thinks that means Dad will have plenty of time to write his memoirs. Dad tells Calvin to go to bed. Calvin offers dire headlines, "Dad buried in landslide", "Stunned father inconsolable - demands recount", "Jubilant throngs fill streets".